The Content Management Bible Podcast
A reading, reflection, and commentary on Bob Boiko's book, "The Content Management Bible." Not affiliated or endorsed by Wiley Publishing. Please don't sue me.
The Content Management Bible Podcast
Introduction (to the book)
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Deane Barker
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Season 1
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Episode 2
The introduction chapter, where Bob reflects on the idea of "e-business" and the three reasons for doing content management.